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The advertisement was seeking a woman with a “high intelligence quotient, fair or wheatish complexion, between 22-26 yrs. Preferably B +ve”.

It might have added convent-educated, very good-natured and specified a caste. But this was no matrimonial notice. Placed by an organisation called Surrogacy India, it was looking for egg donors who would meet that description. It went on  said egg donors would be “duly rewarded”.

The prejudices that prevail in practices such as marriage seem to have been transferred to the process of birth itself, with people openly asking for traits that they think will produce the kind of babies they want. It's a kind of a Shaadi.com for embryos.

Except that it’s more complicated than that. The practice of egg donation, especially when done commercially, has thrown up a range of tricky ethical questions over the years. India, which has seen an assisted reproduction boom in recent years, was blissfully oblivious to these questions. These procedures were lucrative businesses with no regulations or standards. But with drafting of the Assisted Reproductive Technologies (Regulation) Bill, 2013, the conversation...